Amazon Port Canne Lions 2024
For Cannes Lions 2023, Amazon secured one of the largest footprints at the festival, taking over a 35,000 square foot lot on the edge of the water. Capturing the special nexus of water, sun, and wind the Mediterranean creates, Pinch & Salt Productions helped transform the space into a multi-functional oasis and brand experience that featured interactive product exhibits, a cafe, meeting rooms, and multiple stages.
My role was to design the branding and identity, graphic signage, and wayfinding used throughout the space.
Made while at Pinch Creative.
For Cannes Lions 2023, Amazon secured one of the largest footprints at the festival, taking over a 35,000 square foot lot on the edge of the water. Capturing the special nexus of water, sun, and wind the Mediterranean creates, Pinch & Salt Productions helped transform the space into a multi-functional oasis and brand experience that featured interactive product exhibits, a cafe, meeting rooms, and multiple stages.
My role was to design the branding and identity, graphic signage, and wayfinding used throughout the space.
Made while at Pinch Creative.
